Blog Reflection #1a media biased

Environmental sustainability is a very complex and a highly scientific issue that must be examined with every stand point in mind such as; economically, politically, socially, religiously, and environmentally. Therefore this fact would make it very difficult for the media to report on these complex issues. The media tends to focus on political and social issues that are of interest to the most of the public. Although the environment has been a topic of discussion in the media for quite some time, the main stream society has not yet captured it to be an interesting story to follow and the reporters have not yet found it in themselves to promote sustainable living as the most important habit for society.
Not only are environmental issues complex, there is also a long lag time between the issue arising and the full scientific proof supporting the topic making it very difficult for viewers or readers to follow up on the subjects. The media takes their information from whoever delivers it to them and makes a story with it to capture people's attention. Although many stories that the media covers are biased, many of them are "fixed" later when they get a hold of new pieces of information. The idea that media is biased must be dealt with on a case to case basis.
I am one to assume the media is reporting false facts but there are laws preventing them from doing so. The media reports on the information that they have and not less but I do believe they leave things out in order to make it more viewer friendly. Also the producer of these stories really seeks what is the headlines and not what are the major issues we, as a society, are facing, whether disastrous or environmentally.
For example, the story about Bisphenol A in plastic bottles being a harmful hormone disruptor, this chemical is released int o the liquid when heated and the body reacts to it liek Estrogen. This story has been scientifically proven today, but when it was first leaked through media, it made headlines. People heard different opinions on this issue, such as Coca Cola a major corporation, was denying these facts that were being reported saying there is no scientific proof available to prove this. Coca Cola was right at first, but when the science came out to prove this true, after quite some time, the media was still there to report the story. The media can be biased but in this example they were simply not well informed.